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Graphic Design Essentials

Course Outlines

This online Graphic Design Essentials training is delivered by highly qualified instructors based here in the north east of the UK. Course materials will be sent to attendees 2 days prior to the course.

Our Graphic Design courses aren’t shown on our regular calendar – so, if you’d like to attend one, get in touch and let us know what dates you’d like. We’ll take care of the rest.

Graphic Design Essentials - 2 days - £265

  • Yes, you’re an artist
  • The psychology of design
  • Drawing a straight line
  • Signing your name
  • Finding the centre
  • A (very!) brief history of printing
  • Type design
  • Serif, Sans-serif and script fonts
  • Book and Display fonts
  • Measuring type
  • Kerning, tracking, trapping and more
  • Widows and orphans
  • Readability
  • Movement
  • Rhythm
  • Balance
  • Positive and negative space
  • Emphasis
  • Unity
  • Repetition
  • Points
  • Lines
  • Shapes
  • Textures
  • Colour
  • Space
  • What is it, and why is it important?
  • The Rule of Thirds
  • Designing book covers
  • Designing book pages
  • Getting the right typeface
  • Practical matters
  • Making a Swipe File
  • Ads and ethics
  • Ad psychology
  • Keep it simple
  • Keep it simple!
  • Keep it simple!!
  • Hard-copy version
  • Online version
  • Interactive PDFs
  • Getting your name out there
  • Getting Graphic Design work
  • Dealing with clients
  • Getting paid – enough!